Stephanie Aargon, the owner and founder of Mane Standard, hired me as the brand designer and photographer for her new premier hair extension salon in Columbia, Missouri.

Stephanie is grounded in providing the highest quality experience that she can offer to her clients and has a true passion for seamless, seemingly effortless, and beautiful hair. After a thorough brand questionnaire and lite brand strategy session, we nailed down her brand DNA to these six words. Elevated, personal, effortless, chic, grounded, premium. Her branding includes multiple logo variations, an icon, alternative logos, with typography and color system.